Privacy Policy

Effective Date: 22 July 2025

At MyProMemories, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website (https://mypromemories.com), make a purchase, or interact with us in any way. By using our site, you agree to the practices described below.

Who We Are

MyProMemories is a UK-based eCommerce business offering custom prints, framed artwork, and personalised designs. We are the data controller of the personal data you provide through this website.

For any privacy-related inquiries, please contact us at:

Email: info@mypromemories.com

What Personal Data We Collect

• Identity Data: Full name, username, or similar identifiers
• Contact Data: Billing address, shipping address, email address, phone number
• Transaction Data: Purchase details, payment method (processed by third parties)
• Technical Data: IP address, browser type, device info, and usage behaviour
• Marketing Data: Your communication and marketing preferences

We do not store full credit/debit card information. All payments are processed securely by trusted providers such as Shopify Payments or PayPal.

How We Use Your Data

We use your personal data to:

1. Fulfil and deliver your orders
2. Communicate with you about your purchase or inquiries
3. Send marketing emails (only if you opt in)
4. Improve our website and customer experience
5. Meet legal, tax, and fraud prevention obligations

Legal Basis for Processing

Under UK GDPR, we process your data using one or more of the following legal bases:

• Contractual necessity – to complete your order
• Consent – for optional marketing communication
• Legal obligation – to comply with tax or regulatory laws
• Legitimate interest – to enhance services or prevent fraud

Sharing Your Data

We may share your data with trusted third parties, including:

1. Payment processors (e.g., Shopify Payments, PayPal)
2. Courier and shipping providers
3. Email marketing and CRM services
4. Analytics and website optimisation tools
5. We do not sell or rent your personal information to any third party for marketing purposes.

Data Security

We take appropriate security measures to protect your data from loss, misuse, or unauthorised access. Our website uses SSL encryption, and we work only with compliant third-party service providers.

Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy. Typically, we keep order and transaction data for up to six (6) years to comply with UK tax regulations.

Your Rights Under UK GDPR

You have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your data
• Object to or restrict certain data processing activities
• Withdraw consent for marketing at any time
• Complain to the UK Information Commissioner’s Office (ICO): www.ico.org.uk

To exercise any of these rights, contact us at info@mypromemories.com.

Cookies

Our website uses cookies and similar technologies to enhance your experience and collect analytics. For more information, please see our separate Cookie Policy.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review it periodically.